'AR will be killer app of AI,' Merck OLED head says

The global tech industry is shifting its focus from advancing artificial intelligence (AI) models to maximizing their impact through real-world user applications. Johannes Canisius, general manager of Merck’s OLED (organic light-emitting diode) business, predicted that augmented reality (AR) will emerge as the next “killer application” for AI, stressing that achieving this vision will require breakthrough materials and strategic collaborations within the electronics industry — an area where companies like Merck can play a pivotal role for Korean clients. “We assume that AR will be one killer application to bring AI to a new level,” Canisius said during an interview with The Korea Times at Merck’s Korean headquarters in southern Seoul, Aug. 13. A killer application refers to software or hardware deemed necessary or desirable to proving the core value of a larger technology. “The holy grail is a lightweight, simple pair of glasses that integrate the technology of smartphones. And to make this happen, you need lots of technological developments — the materials have to beWeiter zum vollständigen Artikel bei Korea Times Weiter zum vollständigen Artikel bei Korea Times