'Excited and honored' to livestream BTS show: Netflix VP

20.03.26 05:32 Uhr

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BTS will transform the heart of Seoul into a massive stage on Saturday as the K-pop band marks its historic return with a live performance at Gwanghwamun Square to celebrate the release of its new album "ARIRANG." The event will be broadcast live to more than 190 countries via Netflix starting at 8 p.m. Saturday, marking the first time the global streaming giant will host a live music event of this scale in Korea. Brandon Riegg, vice president of nonfiction series and sports at Netflix, said the partnership with HYBE was a natural fit for the platform's live strategy. "We're incredibly excited and honored to be able to partner with HYBE and BTS on this landmark event," Riegg said during a press conference in Seoul Friday. "As we look at entertaining the world and the big events in the live space that we tried to do, it was very clear from the start that this opportunity was one we could not pass up." Riegg added that the collaboration is a continuation of Netflix's belief in the power of Korean culture. "I think it really doesn't get any bigger than BTS, and what this tour and performanceWeiter zum vollständigen Artikel bei Korea Times

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Quelle: Korea Times

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