RevitaLash® Cosmetics Renews Commitment to Cancer Patients Through Cold Cap Program at Ridley-Tree Cancer Center
VENTURA, Calif., April 8, 2025 /PRNewswire/ -- RevitaLash® Cosmetics, a leading beauty brand committed to supporting breast cancer research and patient initiatives, proudly announces its renewed commitment to the Cold Cap Program through Ridley-Tree Cancer Center and UCLA Medical Center in Santa Barbara. RevitaLash® Cosmetics has pledged a two-year, $100,000 grant to the program in partnership with the Cancer Foundation of Santa Barbara. This initiative aims to provide vital support to cancer patients undergoing chemotherapy treatment.
The grant enables the program to offer specialized scalp-cooling caps to eligible cancer patients, helping them retain their hair during chemotherapy. The innovative Paxman system, renowned globally for its effectiveness, has assisted over 100,000 patients in more than 50 countries.
This partnership furthers the impact of RevitaLash® Cosmetics' Eternally Pink® pledge to support the fight against breast cancer in honour of the brand's co-Founder, Gayle Brinkenhoff's legacy. With more than $9 million in donations, investments, and in-kind contributions to breast cancer initiatives worldwide since 2008, RevitaLash® Cosmetics aims to reach a new milestone in 2025 through their Road to $10 Million goal.
"We believe in the transformative power of programs like the Cold Cap Program and the work being done at the Ridley-Tree Cancer Center and UCLA Medical Center," said Dariel Sidney, Vice President of Philanthropy and daughter of Gayle Brinkenhoff. "It is about more than hair; it's about preserving a patient's self-image and identity during a challenging time. RevitaLash Cosmetics is committed to supporting initiatives that promote hope and healing while making a real difference the lives of those affected by cancer."
"We are so excited to partner with UCLA Health to expand access to their cancer patients for the Cold Cap Program generously funded by RevitaLash Cosmetics," said Lori Willis, Executive Director, Cancer Foundation of Santa Barbara. "Therapies like these are an important part of supportive care that treats the whole person, not just their cancer."
The Cold Cap system, designed for use during chemotherapy, protects hair follicles, helping to prevent hair loss on the head. Ridley-Tree staff are trained to assist patients in wearing the cap and activating the cooling system. While currently accommodating a limited number of patients, the Cold Cap Program aspires to expand its reach with increased funding. Patients interested in learning more about the program are encouraged to consult their medical oncologists.
About RevitaLash® Cosmetics
RevitaLash® Cosmetics is a worldwide leader in developing advanced lash, brow, and hair beautification products. Established in 2006, the collection includes award-winning RevitaLash® Advanced Eyelash Conditioner and RevitaBrow® Advanced Eyebrow Conditioner, and is available in physician's offices, spas, salons, and specialty retailers across 70+ countries. A supporter of non-profit breast cancer initiatives, RevitaLash® Cosmetics donates a portion of proceeds to research and education initiatives, giving back to the breast cancer community year-round, not just in October. For information, visit www.revitalash.com.
About Ridley-Tree Cancer Center
Ridley-Tree Cancer Center has been at the forefront of comprehensive outpatient cancer care on the central coast. They have the expertise and technology of an academic center complemented by a personalized approach to care. Ridley-Tree Cancer Center's team of highly trained and compassionate physicians and staff care for patients with the most advanced surgical, medical and radiation oncology treatments. Through the use of cutting-edge technology, global clinical trials, and research-based supportive care and wellness programs, they provide their patients with every opportunity for successful treatment and recovery.
About the Cancer Foundation of Santa Barbara
The Cancer Foundation of Santa Barbara was founded in 1949 on a promise—a promise that continues today—to provide the highest quality of cancer care to everyone in the Santa Barbara community, regardless of means and where they receive treatment. The generous support of patients, foundations, and the community together with the steadfast vision, leadership, and commitment of the Foundation's Board of Trustees ensures superior cancer care is available close to home. The Cancer Foundation provides significant philanthropic support to the Ridley-Tree Cancer Center in addition to awarding grants for cancer-related programs in Santa Barbara County. To learn more, visit the Cancer Foundation of Santa Barbara at www.cfsb.org.
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SOURCE RevitaLash Cosmetics