Is Applovin Stock a Buy Now?

19.03.25 12:30 Uhr

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Applovin (NASDAQ: APP) has left shareholders head over heels with an enchanting 379% return over the past year. The advertising technology (adtech) giant has emerged as a fantastic growth story, capturing strong demand for its suite of mobile marketing solutions powered by artificial intelligence (AI).Yet despite some very impressive financial trends, the stock has been volatile at the start of 2025, down about 23% in the past month. Is the market's romance with Applovin a fleeting affair, or is this dip an opportunity to make it official? Here's what investors need to know.If you've ever played a mobile game and noticed a pop-up ad, there's a good chance Applovin's technology is behind it. These aren't just those old-school banners. Several innovative in-game formats, like videos that reward users for watching and playable demos to drive downloads, have become staples of the "free-to-play" game industry. The company helps developers monetize their apps with a seamless user experience.Continue readingWeiter zum vollständigen Artikel bei MotleyFool

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