Why Celsius Stock Surprisingly Popped Today

Shares of energy drink company Celsius (NASDAQ: CELH) surprisingly jumped on Wednesday after the company announced when it would release quarterly financial results and announced that it would participate in an investor conference. That would ordinarily be trivial news. But for Celsius, this is all happening this week. That's unusual and has investors speculating that the company has good news to share. And that's why Celsius stock was up by 14% as of 10:40 a.m. ET.After the market closed yesterday, Celsius issued a press release. It announced that it's going to report financial results for the fourth quarter of 2024 tomorrow after the market closes. And then on Friday morning, management will make a presentation at the Consumer Analyst Group of New York Conference. Usually these things would be announced a month or more in advance, not days.In some investors' minds, this can only mean one thing: Celsius must have good news to share with investors and it wants to get the financial report out there so that it can discuss it at the conference. This is quite the about-face with expectations. So far in 2025, short interest in Celsius stock -- investors betting it will lose value -- has been quickly jumping toward an all-time high.Continue readingWeiter zum vollständigen Artikel bei MotleyFool Weiter zum vollständigen Artikel bei MotleyFool