RÉMY MARTIN RELEASES V.S.O.P 'THIS IS MY CITY' LIMITED-EDITIONS CELEBRATING MUSIC AND CULTURE IN FOUR ICONIC CITIES

The Limited-Edition Releases Reinforce the Brand's Ongoing Commitment to Local Communities Through Microgrant Initiative 

NEW YORK, Feb. 19, 2025 /PRNewswire/ -- Rémy Martin announces the launch of V.S.O.P This is My City Limited-Editions celebrating vibrant hip-hop cultures across the United States. This exclusive release features four unique bottle designs, each paying homage to the iconic cities of Atlanta, Chicago, Detroit, and New York City.

The limited-edition collection is an ode to the iconic sounds and styles of four cities including Atlanta – the city pushing boundaries, Chicago – the home of lyrical legends, Detroit – the home of Motown and resilient beats, and New York City – the city that birthed hip hop. The collection celebrates each city's unique influence on contemporary culture, and uses vibrant designs and colors to amplify the cities' popular landmarks, sports teams and heritage. 

Rémy Martin V.S.O.P Cognac Fine Champagne is renowned for its perfect harmony of powerful and elegant aromas, crafted through the Cellar Master's art of blending. Its versatility makes it ideal to enjoy neat, on the rocks, or in cocktails like The Rémy Ginger.

This is My City Microgrant Initiative
To accompany the launch of the limited-edition collection, Rémy Martin announces its inaugural This is My City Microgrant Initiative, a regional microgrant program to honor emerging creatives. The microgrant is open to all types of creatives that are contributing to their local culture and communities through various types of entrepreneurship. The microgrant serves as an extension of Rémy Martin's V.S.O.P Limited-Edition collection, reinforcing the brand's ongoing commitment to community by celebrating emerging entrepreneurial voices in each city.

The regional microgrant initiative will award $20,000 grants and one-on-one mentorship from industry experts to emerging creatives from Atlanta, Chicago, Detroit, and New York City. Each mentor is an established figure in their field—whether in music, art, or culture—and embodies the innovative spirit and cultural legacy of their city.

"As we celebrate the launch of the V.S.O.P This is My City limited-edition collection, we are proud to honor the local talent, culture, and legacies that have shaped these iconic cities and continue to inspire the future," said Tonia Mancino, Vice President of Luxury Brands, Rémy Cointreau Americas. "Through our microgrant initiative, we are furthering Rémy Martin's commitment to culture by empowering emerging creatives and supporting the innovation that drives these cities' cultural evolution."

This is My City Local Events
To commemorate the This is My City program, Rémy Martin will host local events in New York, Atlanta, Detroit and Chicago, spotlighting the V.S.O.P limited-edition bottles. The event will welcome This is My City mentors, honorees as well as notable tastemakers for the ultimate celebration of culture, community, and cognac. Alongside mentorship, Rémy Martin is extending its longstanding collaboration with fashion designer Jon Stan to create a collection of exclusive custom merchandise for microgrant recipients and attendees at local events in each city.

This is My City Microgrant Submission Guide
Rémy Martin encourages individuals across all types of creativity making a notable cultural impact on their local communities across various types of entrepreneurships to apply for the This is My City Microgrant. Honorees will be selected based on their contributions to culture, innovation, and originality, with a focus on work that shapes conversations in their industry and community, pushes boundaries, and displays unique style and authenticity. Recipients will be required to provide examples of relevant programs they've developed and will attend a celebratory event as an honoree in their respective city. Individuals may apply or nominate someone from their city for the This is My City Microgrant.  

This is My City grant honorees will be announced in June 2025. Applicants can submit their entries on RemyMartin.com/en-us/This-Is-My-City or by scanning QR codes featured on the This is My City V.S.O.P Limited-Edition bottles, available in stores across Atlanta, Chicago, Detroit, and New York starting January 2025. Applications open February 19, 2025, and close April 11, 2025.

Must be a resident of New York, Atlanta, Detroit or Chicago and be at least 21 years of age to be considered. Applications open at 8:00am ET2/19/2025 and close at 6:00pm ET 4/11/2025.

The This is My City V.S.O.P Limited-Edition is available for purchase in stores in select markets (Atlanta, Detroit, Chicago and New York) for a suggested retail price of $49.99.

Rémy Martin aims to expand its investment in culture and community, with an exciting extension to the This is My City program coming this summer.

ABOUT RÉMY MARTIN V.S.O.P
It was the first V.S.O.P Cognac Fine Champagne blend ever created, it is the reference of the house in its frosted black bottle & an eternal modern classic: sensual and stylish, edgy and intense. Year after year, our Cellar Masters give birth to a V.S.O.P cognac with the same elegant taste and vibrant style as the 1927 original. It fascinates. It entices. It marks the beginning of a bold new adventure. Bring on the night with Rémy Martin V.S.O.P, a voyage into a world of positive vibrations and authentic French savoir-faire.

ABOUT RÉMY MARTIN
Since 1724, the House of Rémy Martin has produced premium spirits that consistently appeal to the world's most discerning connoisseurs. A profound love of the land, a continuity of family ownership and a passionate commitment to excellence has sustained Rémy Martin for nearly three centuries. As a result of its masterful production and generations of tradition in Cognac, the House of Rémy Martin produces award winning Cognacs Fine Champagne including Rémy Martin® XO, which was named Cognac of the Year 2022 by USA Spirits Ratings, and The Cognac Masters gold medal winning Rémy Martin® Tercet®, Rémy Martin® 1738 Accord Royal and Rémy Martin® V.S.O.P.

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