Mr. Bubble Takes Bath time to New Heights of Sensory Play & STEAM Learning with New Galaxy Bath Bombs and Soapy Bath-Dough
EDEN PRAIRIE, Minn., March 12, 2025 /PRNewswire/ -- Mr. Bubble continues to earn his 60+ year distinction as "America's favorite bath time buddy" by making bath time a fun, sensory, educational experience with two new products: Galaxy Bath Bombs and Soapy Bath-Dough.
"We transform bath time into an interactive adventure.""We're always innovating with both kids and parents in mind," says Michelle Bartlett, Senior Marketing Manager of Product Development at the Village Company. "By incorporating vibrant colors, engaging textures, playful sounds and fun facts, we transform bath time into an interactive adventure – making it easier for parents to get kids in the tub, and bath time more exciting for kids. It's a win-win for everyone."
Learn & Explore with Galaxy Bath Bombs
Mr. Bubble's new Galaxy Bath Bombs are now in orbit. This colorful set features all eight planets, each infused with Mr. Bubble's signature bubble gum scent. Designed to spark STEAM-inspired fun, these bath bombs fizz, bubble and swirl into dazzling colors. Plus, each package includes fascinating planetary facts. Whether you dissolve the hottest planet first or the largest, these bath bombs will have kids and caregivers learning together. Galaxy Bath Bombs are available at Walmart and Walmart.com for $11.97, at mrbubble.com and on Amazon. The Galaxy Bath Bombs will also be available at Kroger in May and at HEB in June.
Sculpt & Create with Mr. Bubble Soapy Bath-Dough
The new Mr. Bubble Soapy Bath-Dough inspires creative fun at bath time. The playful, moldable dough allows kids to engage their inner artist as they shape and sculpt creations while in the tub. Available in Strawberry, Watermelon and Blueberry scents, the vibrant dough can be used as a moisturizing soap, reinforcing Mr. Bubble's motto that getting clean is MORE fun than getting dirty. Each jar contains enough dough for multiple bath time adventures and is available at Walmart and on Walmart.com for $2.97 and at mrbubble.com. The watermelon variety will also be available at Kroger stores in May, and all three scents will be available at HEB in June.
Celebrating 60+ Years of Bubblin' Fun Adventures
The idea for Mr. Bubble began in 1961 in North Dakota when Harold Schafer and the Gold Seal Company found a way to make bubble baths more affordable, moving them from department stores to drug stores. The original Mr. Bubble formula used powder bubble flakes that promised to make getting clean almost as much fun as getting dirty. The Mr. Bubble brand has been owned by Twin Cities-based The Village Company since 2008, and the signature bubble bath has been reformulated to create even more bubbles with a gentler formula.
For more information about products from Mr. Bubble, America's favorite bath-time buddy, please visit mrbubble.com.
About The Village Company
The Village Company (TVC) has a long and rich heritage in personal care products. Originally known as Minnetonka, Inc., TVC markets some of the country's most endearing and enduring heritage brands including Mr. Bubble®, the #1 kids bath brand with #1 kids bubble bath, selling over 8 bottles per minute; Village Naturals Therapy™ and Village Naturals Bath Shoppe™ bath products; Soft & Dri® deodorant; Dep® hair gel; and Hallu® bath and shower line. The Village Company's brands are widely distributed through leading retailers in the food, drug, mass and e-commerce channels. Visit thevillagecompany.com to learn more.
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SOURCE The Village Company