A New Era of Customer-Centricity with IFF Pharma Solutions' AnswerCenter Platform

Web-based customer platform provides answers at customers' fingertips

NEW YORK, Dec. 12, 2024 /PRNewswire/ -- IFF (NYSE:IFF) Pharma Solutions announces the launch of its new customer experience platform, AnswerCenter. This customized environment is designed to provide comprehensive support and an elevated user experience, underscoring IFF's commitment to customer-centricity and digital innovation. While personal customer relationships and connection points are imperative, the platform is another important offering, allowing customers to be in the driver's seat when they want to quickly access information. 

"Delivering the right product at the right time, every time, is always our priority," said Rina Chokshi, global commercial marketing director, IFF Pharma Solutions. "With IFF's AnswerCenter, we can offer a more efficient, personalized digital experience that brings customers closer to our solutions and expertise. Thanks to this new, comprehensive catalog of products and essential excipient information, along with advanced filtering options, exploring IFF's excipient innovations and content has never been easier."

AnswerCenter provides an opportunity for customers to transform the way they approach pharmaceutical challenges. Featuring an intuitive and user-friendly interface, it allows customers to effortlessly browse products by market, technology, or segment, filter by key attributes, and swiftly request samples or quotes. This state-of-the-art platform offers detailed technical information, regulatory guidelines, and updates, streamlining the process of finding tailored solutions. Personalized content ensures each visit is unique, empowering users to find exactly what they're looking for.

Customers can explore excipients and ingredients across various industry segments including pharmaceuticals, biologics and biomedical, dietary supplements, industrial solutions, and food. With access to a plethora of documents related to product brands, quality, technical data sheets, supply chain and regulatory support, AnswerCenter serves as a central hub for addressing complex pharmaceutical challenges and enhancing customer engagement.

AnswerCenter is a key component of IFF's ongoing investments in digitalization and in enhancing the overall customer experience. Visit the new platform at http://answercenter.iff.com.

Welcome to IFF

At IFF (NYSE: IFF), we make joy through science, creativity and heart. As the global leader in flavors, fragrances, food ingredients, health and biosciences, we deliver groundbreaking, sustainable innovations that elevate everyday products—advancing wellness, delighting the senses and enhancing the human experience. Learn more at iff.com, LinkedIn, Instagram and Facebook. 

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Contact:
Reena Chaudhary
Global Communications Manager
+91 9769820494
Reena.chaudhary@iff.com 

SOURCE IFF