IVE Jang Won-young's pick propels book to bestseller list

05.02.25 01:31 Uhr

Celebrities are transforming the publishing industry, with a single endorsement from a star having the power to turn a book into an overnight bestseller. A recent example is 'Buddha's Words' by Japanese author Ryunosuke Koike, which experienced a significant sales boost after Jang Won-young, a member of the K-pop girl group IVE, recommended it on a variety show on Jan. 15.Weiter zum vollständigen Artikel bei Korea Times

Quelle: Korea Times

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