/C O R R E C T I O N -- QDOBA/
In the news release, QDOBA is Celebrating National Burrito Day with a BOGO - Because Two Burritos are Better Than One!, issued 27-Mar-2025 by QDOBA over PR Newswire, we are advised by the company that the seventh paragraph and the photo should read "1-833-762-3623" rather than "1-800-762-3623" as originally issued inadvertently. The complete, corrected release follows:
QDOBA is Celebrating National Burrito Day with a BOGO - Because Two Burritos are Better Than One!Leading Fast-Casual Mexican Restaurant Launches Buy One, Get One Free "Burrito Insurance" Promotion and Reveals Most Gen Z Fans Won't Be Sharing Their Free One!
SAN DIEGO, March 27, 2025 /PRNewswire/ -- Burritos make everyone happy, but sometimes, just one isn't enough. That's why, just in time for what it's calling "National Burrito Burrito Day" on Thursday, April 3, QDOBA is giving guests a free extra burrito as "burrito insurance" to ensure they enjoy a flavorful meal. For one day only, rewards members will receive a free entrée with the purchase of any entrée and a drink (offer excludes quesadillas). Whether you're extra hungry, need a burrito replacement, or just want to share with a friend, QDOBA has guests covered.
In anticipation of Burrito Insurance redemption, the leading fast-casual Mexican restaurant conducted an independent survey1 of 1,000 Gen Z burrito lovers, which revealed that 78% would invariably keep a free burrito rather than share. In fact, QDOBA reports that two-thirds (66%) of Zoomers aren't thrilled when someone asks for a bite of their burrito even when more than 80% of Gen Zers admit to being able to eat burritos multiple times a week.
"With our Burrito Insurance promotion, QDOBA ensures our guests can enjoy their favorite burritos without worry on National Burrito Day," explains Jon Burke, Vice President of Digital and National Media at QDOBA. "And we love finding new and unique ways to bring more value and flavor to our QDOBA rewards members."
QDOBA's latest survey highlights just how much Gen Z loves burritos, with fun insights including:
- 85% say queso and/or guacamole – which is free on any QDOBA entrée – is their favorite burrito topping
- 66% would grab a burrito on a first date
- Nearly half (49%) of Gen Zers choose burritos for lunch, followed by 39% for dinner
- Most (57%) enjoy burritos at home, with 26% preferring to eat them on the couch
QDOBA also found that 85% of Gen Zers admit to experiencing food envy when they see someone else's meal – so in these situations, QDOBA's Burrito Insurance can conveniently come to the rescue!
On National Burrito Day, April 3, QDOBA Rewards members can visit participating QDOBA locations to claim their free burrito with any purchase of any entrée and a drink*. Not a QDOBA Rewards member yet? No problem. Guests can sign up anytime — even on National Burrito Day — to unlock the offer and other great deals. Available for one day only, this offer is valid in-restaurant, online at QDOBA.com and through the QDOBA mobile app
For more details, call 1-833-762-3623 (QND-DNBD) and follow @QDOBA on social media for the latest updates.
About QDOBA Mexican Eats
QDOBA is a fast-casual Mexican restaurant with approximately 800 locations in the U.S., Canada and Puerto Rico. Committed to bringing flavor to people's lives, QDOBA uses ingredients freshly prepared in-house by hand throughout the day to create a variety of flavorful menu options. Guests can experience QDOBA's delicious offerings by enjoying one of its chef-crafted signature eats for convenience and ease, or by customizing their own burritos, bowls, tacos, quesadillas, nachos and salads to suit their personal tastes and cravings. Premium toppings can always be added to entrées at no extra charge, including signature 3-cheese queso and hand-crafted guacamole. For six years running, QDOBA has been voted the "Best Fast Casual Restaurant" as part of the USA Today 10Best Readers' Choice Awards.
Backed by over 25 years of proven success in the United States and, recently, Canada and Puerto Rico, QDOBA is prioritizing franchise growth in key markets such as Alabama, California, Georgia, Idaho, Louisiana, Tennessee, Texas and Utah. Non-traditional opportunities are available nationwide. For additional information about the QDOBA franchise opportunity, visit www.qdobafranchise.com.
Discover more at QDOBA.com or on the QDOBA app, which is available for download on the iTunes App Store or Google Play. Fans can also connect with QDOBA on Instagram, Facebook, Twitter and TikTok.
1Pollfish survey data, March 2025.
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SOURCE QDOBA