Batteries Plus Showcases Multi-Unit Growth and International Interest at 2025 Multi-Unit Franchising Convention
Multi-Unit Deals Drive Franchise Growth as Brand Demonstrates International Appeal for Premier Battery Retailor
HARTLAND, Wis., March 24, 2025 /PRNewswire/ -- Batteries Plus, the world's leading consumer and business specialty battery franchise, is set to take on the 2025 Multi-Unit Franchising Convention (MUFC) in Las VegasMarch 25 – 28, 2025. The event comes on the heels of remarkable multi-unit growth for the brand, with 80-85% of all signings in 2024 being multi-unit deals, and five out of six signings so far in 2025 following the same trend.
Multi-Unit Success
Batteries Plus continues to attract experienced multi-unit operators across diverse markets. A prime example is the multi-unit developments in Phoenix, where Tony Lutfi, a seasoned franchisee, acquired 11 operating stores and signed a multi-unit deal to bring an additional seven locations to the area. During last year's MUFC, Lufti was part of a panel that shared strategic approaches to vetting emerging brands and industries, how to understand the criteria to anticipate their success, and explore actionable steps to seamlessly add new brands to your expanding enterprise.
In addition to the Phoenix expansion, Batteries Plus is proud to highlight its recent multi-unit deal with Power Fortune, Inc. in the Boston area, further demonstrating the brand's appeal to experienced multi-unit operators throughout the country. The first Boston-area location is expected to open in spring of 2025, with additional locations planned for Dedham, Quincy/Braintree, and Brockton.
Established as a premier gathering for multi-unit franchise owners and operators, MUFC has evolved into a dynamic platform for sharing insights, fostering collaboration, and exploring the latest trends in the franchising space. Over the years, the conference has served as a catalyst for innovation, providing attendees with valuable networking opportunities, expert-led sessions, and inspirational keynotes. As the go-to event for multi-unit franchise professionals, the conference continues to play a pivotal role in shaping the future of the franchising industry.
Growing Brand Awareness Globally
Leading up to MUFC this past Friday, Batteries Plus hosted 58 members of the Brazilian Franchise Association at franchisee Jimmy Lipp's store in Miami Lakes, Florida. The immersive experience provided a firsthand look at Batteries Plus store operations, growing brand awareness with international investors looking to learn more about franchise opportunities in the United States. Victor Daher and Brandon Mangual, the brand's Vice Presidents of Franchise Development, were also present to educate attendees on the franchise opportunity.
"This was a special opportunity to showcase the Batteries Plus franchise opportunity to our esteemed guests from the Brazilian Franchise Association," said Daher. "The event not only demonstrates the global appeal of our brand but also underscores our commitment to fostering entrepreneurship across diverse markets."
To learn more about franchising with Batteries Plus, please visit batteriesplusfranchise.com.
ABOUT BATTERIES PLUS:
Batteries Plus, founded in 1988 and headquartered in Hartland, Wis., is a leading omnichannel retailer of batteries, specialty light bulbs and phone repair services for the direct-to-consumer and commercial channels. The retailer also offers key programming, replacement and cutting services. Through a nationwide network of stores, the company offers a differentiated value proposition of unrivaled product selection, in-stock availability and customer service. Batteries Plus is owned by Freeman Spogli, a private equity firm based in Los Angeles and New York City. To learn more about one of Forbes®' Best Franchises to Buy in America, visit https://www.batteriesplusfranchise.com.
MEDIA CONTACT: Cole Koretos, Fishman Public Relations, ckoretos@fishmanpr.com or (847) 331-1190
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SOURCE Batteries Plus