STARFIRE Lubricants Welcomes Two Industry Veterans to Drive Sales Growth and Retail Expansion

CINCINNATI, Feb. 5, 2025 /PRNewswire/ -- STARFIRE Lubricants, a leader in premium lubrication solutions, is thrilled to announce the addition of two highly accomplished professionals to its team: Brian Hayes and Pat McLaughlin. Together, they bring a combined 54 years of experience, industry leadership, and a proven record of success to STARFIRE as the company continues to expand its footprint and innovate in the lubricant industry.

Brian Hayes joins STARFIRE as a Sales Manager with 20 plus years of expertise in territory development and management across small companies and Fortune 500 settings. Most recently, as North American Regional Sales and Marketing Manager for International Petroleum and Additives Company, Brian consistently grew IPAC's market share and customer base over his eleven-year tenure. His ability to build strong partnerships, penetrate new markets, and grow revenue will be instrumental in STARFIRE's mission to provide outstanding solutions for its partners.

"Joining STARFIRE represents an incredible opportunity to combine my experience with a company that's pushing boundaries in the lubricant space," said Brian Hayes. "I'm excited to foster meaningful relationships with our partners and continue driving the success STARFIRE is known for."

Pat McLaughlin will lead STARFIRE's efforts to expand into the retail market, leveraging his extensive 39-year career in the automotive aftermarket industry. Pat's unparalleled expertise spans automotive, agricultural, and industrial lubricants, as well as antifreeze and chemicals, both in private and major brands. His work with leading retailers like Target, Menards, and Farm & Fleet, along with his leadership in managing private label designs, packaging, and formulations, positions him to elevate STARFIRE's retail presence. Pat has trained over 1,500 professionals in lubrication practices and held leadership roles at Valvoline, CHS Cooperatives, and Safety Kleen.

"STARFIRE is a brand that exemplifies innovation and quality," said Pat McLaughlin. "I look forward to helping bring its exceptional products into the retail space, making them more accessible to customers everywhere."

"We're excited to welcome Brian and Pat to the STARFIRE family," said Tim Wullenweber, VP of Marketing & Technical Sales at STARFIRE Lubricants. "Brian's exceptional track record in sales growth and Pat's unmatched expertise in retail strategy align perfectly with our vision for the future. Together, they'll help STARFIRE reach new heights."

With the addition of these industry veterans, STARFIRE reinforces its position as a leader in the lubrication industry, committed to quality, innovation, and customer success.

About STARFIRE Premium Lubricants
Since 2001, STARFIRE has offered a comprehensive range of premium lubricants, chemicals, and antifreeze products for automotive, heavy-duty, and industrial use. Their growth is driven by superior products and services worldwide, making them one of America's fastest-growing lubricant brands. For more information, visit STARFIRE.com or call 888.258.8723 to get in touch with their team.

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SOURCE STARFIRE Premium Lubricants