La Quinta by Wyndham Opens its Doors in Beautiful Batumi, Georgia

Opening marks arrival of La Quinta brand in Georgia, bringing the brand's signature style and hospitality to the vibrant, fast-growing Black Sea region

LONDON, April 28, 2025 /PRNewswire/ -- Wyndham Hotels & Resorts introduced its highly anticipated La Quinta by Wyndham brand to the Georgian market, opening the beachside La Quinta^® by Wyndham Batumi, in one of the fastest-growing travel destinations on the Black Sea coast. Often referred to as the "Pearl of the Black Sea", Batumi is renowned for its vibrant blend of modern and historical architecture, beautiful beaches, subtropical climate and rich culinary scene.

Georgia's tourism industry is thriving, and Batumi is leading the way as one of the country's top travel hotspots, thanks to its stunning Black Sea coastline and vibrant city vibe. In 2024 alone, Georgia welcomed 7.4 million international visitors, marking a 4.2% increase from the previous year. La Quinta by Wyndham Batumi is ideally positioned as a premium choice for tourists, business travellers and digital nomads alike seeking a blend of quality, comfort and global consistency. 

"Wyndham's mission is simple: make hotel travel accessible for all, and that means growing where travellers are going. Georgia has become an increasingly important destination in the region, with tourism continuing to thrive year after year. Introducing the La Quinta by Wyndham brand here marks a meaningful step in deepening our presence in this dynamic market. We see tremendous long-term potential in Georgia and remain committed to expanding our footprint across the country as part of our broader EMEA growth strategy."

- Dimitris Manikis, President EMEA, Wyndham Hotels & Resorts

Perfectly situated just steps from the soft sands of Batumi Beach and only two kilometers from Batumi International Airport this hotel puts you right in the heart of the action. Explore nearby restaurants, shop at MetroCity Batumi mall, or take in the city's top attractions like the iconic Ali and Nino Statue, Miracle Park, Piazza Square, the Dancing Fountains and the elegant Colonnades - all just minutes away.

The 98-room La Quinta by Wyndham Batumi, opened with owner ELT Group, offers a wide range of rooms from king and twin rooms through to suites, catering to every type of traveller and party size. Convenience and comfort are key with on-site parking, a 24/7 fitness centre, wellness centre - with sauna, steam room and massage room as well as an international restaurant and a sophisticated bar serving signature drinks like the 'La Quinta Sunrise'. The modern interiors, warm tones and vibrant pops of colour throughout, promise a tranquil atmosphere and relaxing stay.

"La Quinta by Wyndham Batumi marks an exciting milestone to bring a globally recognised brand to the region's dynamic market, offering a premium hotel that international travellers already know and trust. Wyndham is unrivaled when it comes to technology, guest experience and its loyalty programme and shares our like-minded vision for the Batumi market, which is already emerging as a leading travel destination in Europe, drawing travellers with its rich culture, diverse landscapes and growing tourism infrastructure."

- Mamuka Makharadze, CEO / General Director of ELT Group

There are more than 900 La Quinta by Wyndham hotels globally, providing thoughtful amenities, friendly service and an exceptional guest experience that keeps travellers waking up on the bright side. The brand has a global footprint, largely in the United States, with a growing portfolio across the EMEA region in Türkiye and the UAE. La Quinta by Wyndham Batumi is the latest addition to Wyndham's portfolio in Georgia, where Wyndham is a leading international hotel company with seven hotels and five brands across the country.

To learn more about La Quinta by Wyndham Batumi, or to make a reservation, visit LQ.com.

Images associated with this release can be downloaded here.

¹https://www.gbc.ge/public/en/news/Economics-news/in-2024-the-number-of-arrivals-of-international-non-resident-travellers-42-higher-y-o-y

About Wyndham Hotels & Resorts 
Wyndham Hotels & Resorts (NYSE: WH) is the world's largest hotel franchising company by the number of franchised properties, with approximately 9,300 hotels across over 95 countries on six continents. Through its network of approximately 903,000 rooms appealing to the everyday traveler, Wyndham commands a leading presence in the economy and midscale segments of the lodging industry. The Company operates a portfolio of 25 hotel brands, including Super 8^®, Days Inn^®, Ramada^®, Microtel^®, La Quinta^®, Baymont^®, Wingate^®, AmericInn^®, ECHO Suites^®, Registry Collection Hotels^®, Trademark Collection^® and Wyndham^®. The Company's award-winning Wyndham Rewards loyalty program offers approximately 114 million enrolled members the opportunity to redeem points at thousands of hotels, vacation club resorts and vacation rentals globally. For more information, visit www.wyndhamhotels.com. 

About ELT Group
With 18 years of experience in the Georgian market, ELT Group entered the construction and development sector in 2017 and quickly earned a reputation as a reliable and innovative partner. Driven by a clear vision to redefine modern living standards, ELT Group develops high-efficiency real estate investment products in collaboration with leading international brands. The company's customer-focused approach and strategic research have led to the creation of the unique "Quarter Concept," seen in standout projects like "ELT Quarter" in Batumi and "Spanish Quarter" in Tbilisi. ELT Group is also the proud owner of La Quinta by Wyndham Batumi, further showcasing its commitment to quality and global partnerships. Committed to raising industry standards, ELT Group continues to shape Georgia's urban landscape through innovation, excellence, and strong international collaboration. https://eltbuilding.ge/ 

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SOURCE Wyndham Hotels & Resorts