G FUEL Launches Hydration + Focus Electrolyte Drink Mix: The Ultimate Blend of Rapid Hydration and Mental Focus

31.01.25 21:15 Uhr

LOS ANGELES, Jan. 31, 2025 /PRNewswire/ -- G FUEL, the official energy drink of gamers and pop culture enthusiasts, is taking performance to a whole new level with its latest innovation: Hydration + Focus. Designed for athletes, gamers, students, professionals, and health-conscious individuals, Hydration + Focus is the first product of its kind formulated for both body and mind delivering rapid hydration, enhanced mental clarity, and a burst of amazing flavor—all without sugar or caffeine. 

Courtesy of G FUEL

"At G FUEL, we're always pushing the boundaries of mental and physical performance, and we saw a real opportunity to bring new innovation to our customers," said Bryan Crowley, CEO of G FUEL. "With Hydration + Focus, we've created a product that not only keeps you hydrated but also sharpens your mind and we're doing this without sugar or salty aftertaste of other hydration options. We're thrilled to bring this new product to our community." 

Crafted with the perfect blend of five essential electrolytes, Cognizin®—a clinically proven ingredient that boosts brain function—and packaged in convenient, on-the-go stick packs, Whether you're gaming, studying, working out, or conquering a busy day, this revolutionary product helps you to stay sharp and hydrated—without compromise. 

Hydration + Focus: A Revolution in Hydration 

  • Performance-Driven Hydration: Rapid hydration mix powered by 5 essential electrolytes, including 250mg Sodium, 180mg Potassium and 50mg Magnesium optimally formulated to hydrate quickly when you need it but balanced so you can enjoy throughout the day.
  • Enhanced Mental Focus: Stay sharp with Cognizin®, proven to support cognitive performance and brain health. 
  • Unbeatable Taste: Four mouthwatering flavors—Lemon Limelight, Orange Oasis, Peach Paradise, and Strawberry Splash—deliver refreshing satisfaction without the salty aftertaste you get with other hydration products. 
  • Clean and Convenient: 0 sugar, 0 caffeine, 0 artificial colors and ready for action at home or on-the-go in single-serving stick packs. 

G FUEL's Hydration + Focus stick packs are now available on GFUEL.com and Amazon in 20-serving single flavor stick packs and 12 and 20 serving variety packs that include all four delicious flavors. 

About G FUEL 
G FUEL is a game-changing, performance-driven alternative to standard energy and hydration products. Founded in 2012, G FUEL boasts an expansive, Zero Sugar product lineup that includes its signature Energy Formula in powder tub, stick packs and ready-to-drink cans, a powdered Energy + Protein Formula and powdered Hydration Formula. G FUEL maintains the industry's largest and most passionate community of fans, with a global social media footprint of over 500 million followers and product distribution to over 125 countries. Thanks to its years of proven success and resonance in gaming and entertainment, G FUEL has forged iconic partnerships with pop culture creators, professional athletes, major game publishers and internationally recognized entertainment studios. Join the movement today at GFUEL.com and follow us on social media @GFuelEnergy.

For media inquiries, please contact:
Josh Feingoldjfeingold@gfuel.com

G Fuel is The Official Energy Drink of Esports® (PRNewsfoto/G Fuel)

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SOURCE G FUEL