Viral 'Furfluencer' Miss Peaches Teams Up with Spirit of Gallo to Launch Lucky One Vodka Lemonade and Help Rescue Dogs in Need
The leader in spirits-based RTDs is disrupting the hard lemonade category with real ingredients, real purpose, and a one-of-a-kind endorsement
MODESTO, Calif., April 29, 2025 /PRNewswire/ -- Lucky One Lemonade is a new premium vodka-based, non-carbonated hard lemonade created in collaboration with viral 'furfluencer' Miss Peaches. From the makers of High Noon hard seltzer, this new vodka lemonade is on a mission to deliver a sessionable, premium drink choice to consumers, while also giving back to organizations supporting dog rescue. Lucky One Lemonade is only 100 calories, gluten free and made with no added sugar, artificial flavors or high fructose corn syrup. It comes in four unique flavors: Original, Peach, Blueberry and Raspberry, which come in Single Flavor 4-packs (355mL cans, MSRP $10.99) and Variety 8-packs (355mL cans, MSRP $19.99).
"Hard lemonade is having a moment—and we saw an opportunity to bring something new to the table," said Brandon Lieb, Vice President at Spirit of Gallo. "With vodka lemonade on the rise and malt-based options losing steam, Lucky One Lemonade is our answer: a premium, spirits-based RTD that delivers on flavor, fun, and cultural relevance. Partnering with Miss Peaches brings even more heart to the brand, letting consumers enjoy summer with purpose."
To help more rescue dogs like her, Miss Peaches has pledged to raise $1 million dollars with the help of her new brand this summer. Lucky One Lemonade has partnered with LifeLine Animal Project and Best Friends Animal Society as part of the "Our Pack Gives Back" initiative, running through September 1st.
For more information, visit LuckyOneLemonade.com or check them out on Instagram, @LuckyOneLemonade.
ABOUT LUCKY ONE
Launched in 2025, Lucky One Lemonade is a bright, bold twist on hard lemonade made with real vodka and real lemonade. Available nationwide in four fruit-forward flavors, Original, Peach, Blueberry and Raspberry, Lucky One Lemonade is non-carbonated, gluten free, and 100 calories per can. Adopted by High Noon, Lucky One blends premium quality with purpose, partnering with animal rescue organizations to support dogs in need – and celebrate the lucky ones who found their forever homes.
ABOUT MISS PEACHES
Miss Peaches, otherwise known as America's favorite pit bull, gained significant public attention in 2024 when she was adopted from Lifeline Animal Project by Dave Portnoy, businessman and social media personality. Since her adoption, she has become an internet sensation, attracting a large and devoted following.
ABOUT SPIRIT OF GALLO
Spirit of Gallo is the second largest spirits supplier in the United States by volume and represents some of the most iconic brands in the industry including: High Noon Hard Seltzer, New Amsterdam Vodka, E&J Brandy, RumChata, Camarena Tequila, RumHaven, Stratusphere Gin, The Dalmore Scotch Whisky, Tequila Komos, Don Fulano Tequila, Horse Soldier Bourbon, Amaro Montenegro and Condesa Gin. The entire portfolio is featured on www.spiritofgallo.com.
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SOURCE Lucky One Lemonade